You could easily spend your entire budget on marketing and advertising without any guarantees about the results. There’s no need to spend a fortune. Focusing on these 4 areas will help you get started on a path to increase your company’s brand recognition without spending all your earnings.
Happy customers create the best type of marketing – personal referrals from people who like what you do.
Make sure everyone has a good experience with your company. Inevitably, mistakes will happen but following through to give your customers the best experience possible will go a long way in creating a positive reputation.
Logo and Design (Including Our Custom Name Badges)
People remember images better than words. Customers are more likely to remember your company’s name if it’s linked to a picture. That’s why logos are so important.
Creating an eye-catching logo doesn’t have to be expensive and once you have it, you can use it everywhere. Your logo can show up on your social media pages, signs, and the custom name badges you give employees. The more people see the symbol, the more likely they are to remember it.
Be Internet Savvy: Know the 2 Most Important Components of Your Internet Presence
A well-designed website is no longer optional for business. It needs to be mobile friendly as people rely more heavily on their phones for internet.
After your website is up, your social media presence is vital. In the beginning, it doesn’t have to be extensive. Choose your medium (Facebook, Instagram, Twitter etc.) and be consistent. You don’t have to post hourly or even daily but your readers should be able to depend on a predictable schedule.
Get Involved in the Community
Find a few ways to be involved in the community and stick to them. Show up at annual festivals, walk-a-thons, and learn about sponsoring these events.
Supporting charities is a great way to be involved in the community. You can hosts events, provide products for fundraisers, or sponsor fundraising campaigns.
Do you want to increase your company’s brand recognition by creating custom name badges? We can cut our acrylic name badges to any shape you want. Contact us to get started.